From Old Pals to Team Mate
Get people to eat SlimFast products to stay on top of their day.
People aren't aware of what SlimFast offers beyond bars and shakes.
#winning - the motivational hashtags our audience use in social media to show they're physically and emotionally on top of the trickiest parts of their day.
When we feel in control, we feel 'on it'. We'll demonstrate that SlimFast arms women with delicious, nutritious products to help women boss their day in a way that works for them.
sales uplift during the campaign period
say they now feel warmer towards the SlimFast brand
say they are more likely to buy SlimFast