Why we all need to be more Sherlock

Why we all need to be more Sherlock

Even though Daniel Kahneman has had a bit of a hard time recently, we can still lean on his thinking, to say that strategy work is a bit Marmite because our so-called lazy brains don’t like work that’s harder and demands extended periods of concentration. There’s also...
Guinness Night Football shortlisted for three awards!

Guinness Night Football shortlisted for three awards!

We are very excited to see our Guinness Night Football campaign shortlisted for three categories at the Campaign Experience Awards: Brand Experience B2C Creative Event of the Year Global Brand Activation Congratulations to the HeyHuman and Guinness team, we look...
GOLD at the Drum Experience Awards!

GOLD at the Drum Experience Awards!

We are extremely proud to see our Guinness Night Football campaign has won ‘Global Experiential Brand Campaign of the Year’ and finalist for a further four awards at the Drum Experience Awards. Brand Experience of the Year Sponsorship Activation/ Event of...