HFSS a road map beyond 2022 webinar

HFSS a road map beyond 2022 webinar

We covered where brands should be investing and diverting budgets that were previously focused on soon to be restricted strategies. As well as brand and portfolio strategies, insight, shopper marketing, activation, packaging and social and digital. If you’d like...
HFSS and FMCG – it’s time to eat your greens

HFSS and FMCG – it’s time to eat your greens

Discussion and debate between practitioners, industry bodies and HeyHuman ended with one conclusion, that the final HFSS restrictions still aren’t clear but now is the time to act. We also agreed that there will be benefits in acting now, in being a brand acting...
Johnnie Walker’s ‘Journey of Flavour’

Johnnie Walker’s ‘Journey of Flavour’

The question ‘what’s your flavour?’ has had a varied history, at least in music. Loski and Stormzy have both asked it recently. Craig David had a good go at asking it in the early 2000s (before Bo Selecta’s career-crushing mockery would prevent him from doing so again...