Neil Davidson and Aoife McGuinness are back on stage at Social Media Week 2018 this time with a live experiment demonstrating their pioneering neuroscience research on social media effectiveness. We would love to see you all at the QEII Centre @ 4pm, on Wednesday the 14th November….Get your tickets here before it’s too late!
People are overwhelmed on social. With screen time demanding more of our headspace than ever before, the challenge for brands is how to connect effectively without overloading. By lifting the lid on how people cognitively and emotionally engage with social media, we can create content that offers clarity amidst the clutter.
In this session, Neil Davidson and Aoife McGuinness — neuroscience graduate from UPF Barcelona — will demonstrate their pioneering neuroscience research on social media effectiveness live on stage, unveiling new learnings and new strategies for social, challenging everything you thought you knew.