BRAINKIND CONTENT

Our relationships with brands and how we connect with content have changed dramatically.

We help brands make new connections and create effective content by being MindKind™.

By using our neuroscience thinking and research tools, we help clients develop more effective category strategies, campaigns and content.

OUR NEUROSCIENCE TOOLS

Content Optimisation

Rapidly optimise copy and design using eye tracking and heatmapping software.

Campaign effectiveness

Test preliminary creative ideas and routes using EEG neuro measurement and eye tracking.

Category understanding

Deep dive into category brand and comms using EEG neuro measurement and eye tracking.

 

 

 

 

 

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