Best Ads of 2016 – Shnoosee speaks to More About Advertising

As the year draws to a close (how did that happen?!), Shnoosee speaks to More About Advertising and looks back at the best ads from this year.

Nationwide – ‘Voices nationwide’ by VCCP

Finally a financial brand who has achieved ‘being human’ in a vast sea of wannabes.

Arresting and authentic with a genius line that forces you to stop and re-think.

We’re The Superhumans – Rio Paralympics by 4Creative

Tough gig to better the first ‘Superhumans’ spot, but wow and then some! Moving beyond just athleticism, an epic joyful celebration of the human spirit.

Lockheed Martin – Field trip to Mars by McCann New York

A strikingly inventive but wonderfully simple idea that inspired a generation of kids – more interested in American Idol – to re-think science and technology.

As featured in More About Advertising on 14th December 2016.